Why is Ravi “Dapper Rav” Sagoo joining Fielding & Nicholson such a significant moment?
Because he brings more than just style. Ravi joins Fielding & Nicholson as a creative force, a stylist whose ability to understand shape, colour and personal expression is set to transform the client experience. His presence marks a fresh chapter in the brand’s evolution, where bold tailoring meets human insight.
What Is In This Article
A Warm Introduction to Ravi “Dapper Rav” Sagoo
When someone enters the Fielding & Nicholson showroom, they expect more than fabric and fit. They seek insight, personality and the sense that someone truly understands their goals. That is exactly what Ravi Sagoo brings.
Known in styling circles as “Dapper Rav,” he is more than a stylist. He interprets rhythm and form with precision. He approaches tailoring the way a sculptor works with clay, using it as a medium to shape something expressive and personal. With years of experience in the London tailoring industry and a loyal following cultivated through his thoughtful approach to menswear, Ravi has become a trusted figure in British styling.
Ravi’s posture is relaxed but deliberate. He picks up on subtle details that others miss, such as the way someone stands, the energy in their expression and the structure of their shoulders. This level of observation underpins all his work.
As he joins Fielding & Nicholson this January, Ravi brings creative flair and a calm, assured presence. Clients will feel supported, understood and encouraged to express their personality through tailored style.
Pro Tip: Don’t avoid bold colours. When structured correctly, they elevate rather than overwhelm your look.
The Styling Philosophy Ravi Brings to Fielding & Nicholson
Ravi’s styling philosophy is a mix of confidence and thoughtful design. He starts with structure, favouring strong shoulders, clean silhouettes and collars that frame the face with purpose. From there, he introduces colour, choosing deep jewel tones, earthy rusts and even soft pastels with care and balance.
For Ravi, layering is not just about adding clothing. It is about shaping presence. A roll neck supports a tailored jacket. A scarf introduces movement and focus. A pocket square adds a quiet contrast. Each element is chosen with intention and helps define the overall composition.
Texture plays a crucial role. He works with brushed flannel for softness, firm wool for structure and the subtle sheen of satin linings. These are not extras. They are the components of a composed look and contribute to the wider fabric narrative of British menswear.
He has built a reputation for creating bold outfits that are still easy to wear. Ravi understands how to introduce personality into clothing while keeping it elegant. He helps clients explore their style without stepping too far from their comfort zone.
Pro Tip: Layering works best when textures contrast but colours harmonise. Start with a base tone and build gradually.
How Ravi Elevates Your Tailoring Experience
Ravi always starts with listening. He wants to understand how you dress, what you like and how adventurous you might want to be. This is never about pushing trends. It is about refining your personal style and strengthening your wardrobe strategy.
Clients often begin with a personal styling session that helps them define their goals and understand what wardrobe refinement might look like for their lifestyle.
He introduces new silhouettes and encourages clients to explore fresh colour palettes or layered combinations they may not have considered before. For example, imagine a structured moss-green overcoat, a rust-toned silk scarf or gloves that feel just as refined as the tailoring.
He understands that stepping outside your usual style can be intimidating. His approach bridges imagination and practicality. Clients leave not only with a new look but also with a deeper sense of style confidence.
If you have never worked with a stylist, Ravi demonstrates just how collaborative the experience can be. His method is warm and human, built around your comfort and creativity. It is a truly client-first approach.
New Possibilities for Colour, Texture and Personal Style
Colour does not have to be daunting. Ravi shows how to use it as an extension of personality. He helps clients explore rich burgundies, forest greens and even pastels, using structure and tailoring to keep every look composed. One of his most admired outfits paired a lavender jacket with charcoal flannel trousers. It was unexpected but perfectly balanced.
Texture becomes part of your story. Ravi often creates tonal outfits using different fabric types such as wool, knitwear and silk to bring subtle contrast and depth. These combinations add life and dimension to what might otherwise be a simple look.
Accessories are part of the architecture of a look. Ravi uses scarves, gloves, collars and pocket squares to shape and guide the eye. Every item is chosen with purpose, helping to frame the wearer and reinforce proportion and silhouette. His approach to menswear accessories ensures they feel deliberate and integral to the whole.
His clients find themselves wearing things they never thought they could pull off. It feels natural because the styling is built around them, not imposed. The result is a more expressive, refined and confident approach to modern British menswear.
Enhancing the Fielding & Nicholson Bespoke Journey
Fielding & Nicholson is known for its expert tailoring and attention to detail. Ravi adds a new dimension to that reputation.
With him on board, the process becomes even more complete. From your first consultation to the final fitting, Ravi works with the tailoring team to help build garments that reflect not just your body, but also your identity, lifestyle and personal aesthetic.
This becomes a shared process involving tailor, stylist and client working together. Cloth selection, styling guidance and fine adjustments all work in harmony. The synergy of fitting and style consultation creates an experience that is holistic and transformative.
The result is more than a suit. It is a bespoke look that feels crafted, expressive and wholly yours.
Your Invitation to Meet Ravi and Refresh Your Wardrobe
This January begins a new chapter at Fielding & Nicholson. With Ravi joining the team, clients will experience a deeper, more expressive approach to personal style and creative menswear.
We invite you to meet Ravi in person. Whether you are starting your first bespoke journey or looking to refine your current wardrobe, this is the perfect opportunity to explore what tailored styling can do for you.
This is not about reinvention. It is about discovering what makes your style unique and letting it speak through every detail. Ravi is ready to help you find that voice and bring your wardrobe to life through a focused wardrobe refresh.


